Amidst the rising controversy over their current dwell broadcast, the KISS OF LIFE members have shared a handwritten letter of apology.
Earlier this week, KISS OF LIFE got here below hearth for a dwell broadcast they held in celebration of Julie’s birthday. The theme of the published was “old-school hip hop,” and lots of viewers voiced issues about its perceived cultural insensitivity.
Following an official assertion made by their company S2 Leisure on April 3, the KISS OF LIFE members posted their very own private letter of apology on April 6 KST.
KISS OF LIFE’s full letter, which was written in English, is as follows:
To all our Kissys [KISS OF LIFE’s fandom],
We actually need to sincerely apologize for the content material that was uploaded that brought on a lot disappointment to our followers. We’ve to look calm on the surface however the time main as much as this letter has truthfully been onerous. Though we needed to and may’ve addressed this sooner, we’re taking the primary alternative to deal with it now.
We’re sorry.
Our intention was to indicate how a lot we cherished the class of old fashioned hip hop as a result of it enormously influences our music. Whereas capturing the content material we ended up taking the idea too far. We understand now that our content material was culturally insensitive and take full accountability for our actions and might solely promise to do higher.We’ve spent the previous few days studying and reflecting how our actions have dissatisfied lots of you. We all know that there’s nothing we will say or do that can magically repair the error we made. The one factor that we will promise is that we’ll proceed to teach ourselves and present our sincerity by means of our actions fairly than phrases.
Our mission has all the time been to unfold confidence and love by means of our music. We really remorse the alternatives we made and are genuinely sorry for any ache and misery we’ve got brought on our followers. This example has been a priceless studying expertise for us. Our Kissy’s [sic] assist means the world to us and we are going to proceed to honor you all in each approach potential.
