Together with his newest single, ‘Digital Love‘ smashing the airwaves proper now, we took the chance to talk to the artist, ViennaCC in regards to the monitor and what impressed him to create it.
Your music performs on radio stations world wide. Why do you assume your sound resonates so broadly?
I may be making music that individuals – and perhaps even radio DJs – like. Who is aware of? If I had the proper system, I’d be a billionaire by now.
What conjures up the constantly upbeat power in your work? Would you describe your self as a optimistic particular person?
I see myself as a optimistic particular person. Most of my songs carry an upbeat mindset. There’s already sufficient negativity within the information. Regardless that ‘Digital Love’ ends in unhappiness, perhaps it makes individuals assume – and finally smile. And if somebody listening has been fooled by a love scammer, I hope I can supply them a bit of consolation.
Do you could have private expertise with ‘Digital Love’? What initially impressed this exploration of affection within the digital age?
I typically get messages from younger ladies saying they’ve fallen in love with my picture. Their messages are surprisingly nicely written – or let’s say, skilled. However after just some exchanges, they begin asking for cash. I’ve seen stories on this type of rip-off, and I do know it’s not simply taking place to me. For sure, I by no means reply to these oh-so-tempting messages.
What was your favorite a part of crafting the music? What’s your favourite sonic or lyrical factor of the monitor?
Truthfully, I take pleasure in the entire music. But when I had to decide on, perhaps the 2 choruses stand out essentially the most. The primary one is crammed with hope, and by the final refrain, the reality comes out – I’ve fallen right into a pretend social media account.
Inform us about drawing inspiration from the road “Digital love in my laptop” for the idea of the ‘Digital Love’ music video. What sort of imagery did this line evoke?
When the music was completed, I assumed: “Good – however how do I visually specific a digital, non-existent idea?” A pc-generated puppet as my beautiful dream woman? The concept got here from the road: “Digital love in my laptop”. So I positioned my dream woman inside a pc, surrounded by circuits. Summary, however intriguing.
Do you assume individuals ought to take ‘Digital Love’ as a cautionary story?
Sure, if I may help somebody keep away from falling right into a lure and dropping cash, I’d really feel like I did one thing worthwhile. I don’t need to sound like a faculty principal wagging a finger and warning individuals in regards to the evils on the market. These items occur – and I sing about them. If it will get somebody pondering, all the higher.
What do you hope ‘Digital Love’ brings to your listeners?
I need individuals to have enjoyable. Leisure ought to come first. But when somebody hears the message in my music and it sparks a thought, that makes me completely satisfied. And if it helps somebody keep away from being tricked, even higher.
Is ‘Digital Love’ half of a bigger narrative that you simply’re constructing? What conjures up you to discover technological themes in your work?
Being lively on-line is an enormous a part of my life – so why not sing about it? I labored in IT for a very long time, so I’ve by no means been uncomfortable round computer systems. And so they’re turning into increasingly more built-in into our lives. Elvis sang about ‘Love Letters’ – at this time, I’d sing about ‘Emails’.
You’ll be able to watch the music video for ‘Digital Love’ under, and discover out extra about ViennaCC and his music on-line on his official web site, YouTube, Twitter, and Instagram.
Associated
